For private clinics in Scotland

Grow your clinic. Stay compliant. We'll handle the rest.

Praxe is your clinic's digital partner. Website, monitoring, SEO and patient follow-up in one monthly plan - so you can keep treating patients while we keep the site in shape.

No obligation. Your review is delivered within 3 working days. If you want us after that, we stay.

We work with Aesthetic and injectable clinics Skin and laser clinics Cosmetic dentistry Private dermatology

One plan, everything digital

Your clinic's digital department. Handled.

Four jobs that usually mean four suppliers. Praxe runs them together and stays with you - so the website, the rules and the patient pipeline are not your problem at midnight.

Clinic website

A fast site built to turn visitors into booked consultations - hosted, updated and looked after by us. We can take over what you have, or rebuild it. Either way, we stay on it.

Rule monitoring

Ongoing checks of your site against ASA/CAP guidance, prescription-medicine rules and Scotland's Act. We report to you first. On a plan, we keep watching so you are not doing this alone.

Local SEO

Rank for the treatments patients actually search for in your area, so new enquiries arrive without paying for every click.

Patient automation

Enquiry follow-ups, booking reminders and review requests that run themselves - so fewer leads slip through the cracks.

What changes

Ivy Lounge, before and after.

Drag to compare. Left is the kind of salon site we still see every week. Right is the live site we built - ivylounge.uk.

The live Ivy Lounge website at ivylounge.uk, built by Praxe
A typical dated salon homepage for Ivy Lounge, before the rebuild
Before After Praxe

After is the live site. ivylounge.uk

100+5-star reviews
30+treatments on the new site
Liveivylounge.uk - built by Praxe

"Cannot recommend Georgia or any of the girls at Ivy Lounge enough. They are all so professional and amazing at what they do."

Kirsty Reid - Google review

Scotland’s non-surgical procedures Act is now law

Is your website breaking the law?

Scotland’s non-surgical procedures Act is no longer a bill. It is now law. If your website names Botox, calls a treatment “safe”, or shows before/afters, the watchdog may take action. Send us the URL. We check it against the published rules and report directly to you. We do not change your site unless you ask us to. If you want a partner after that, we stay.

01

Naming Botox

Botox is a prescription-only medicine. If it is named on your website, the watchdog may take action. We check the live pages and report to you first.

02

“Safe” and before/afters

Calling a treatment “safe”, or leading on before/after photos, is already in the published rules. If that copy is on your site, it is public today.

03

The Act is law

Scotland’s non-surgical procedures Act is no longer a bill. It is an Act of the Scottish Parliament. We check your site against the published rules. We do not change anything unless you ask.

We never guarantee compliance. We monitor against published guidance. Every finding is reviewed before it reaches you. On a plan, we stay on it with you.

How it starts

A free review first. Then we stay, if you want us.

Every clinic starts with a look at what's on the website today. Nobody talks about monthly plans until you've seen the findings in writing. After that, we can keep going with you.

1

Start with the free review

Send us your clinic's website. We scan it and send back a short branded report of the headline issues, within 3 working days.

2

Go deeper if it's worth it

The full audit is £199, one-off - a hands-on review of compliance, performance, SEO and design, with a prioritised action list.

3

Then we stay with you

Take the findings and fix them yourself, or hand the lot to us. From that point we are your digital department - website, rules and enquiries, every month.

Plans and pricing

Start with a free review. Then one monthly plan.

See the findings first. If you join, the full human audit is included and we stay with you. Plans run 12 months, then roll monthly, with a published website buyout from day one. No onboarding fee.

Launch

Praxe Launch

For smaller clinics that want the essentials handled.

£199 /month
  • Full audit included to get started
  • Managed website, hosting and security
  • Automated compliance alerts
  • Minor content updates
  • Analytics and enquiry tracking
Start with a free review

Scale

Praxe Scale

For established and multi-location clinics.

£525 /month
  • Full audit included to get started
  • Everything in Growth
  • Priority support
  • Advanced automations
  • Multi-location support
Start with a free review

Only need the written audit? The full clinic audit is included when you join a plan. If you want the document on its own - page-by-page findings, yours to keep, no monthly commitment - it is £199 one-off.

Questions clinic owners ask

Straight answers.

Is the review really free?

Yes. The first review costs nothing and needs no card - you get a branded report of the headline issues whether or not you take it any further.

Is this legal or regulatory advice?

No, and we're careful about that. We check your site against published guidance and flag what looks like a risk. For formal legal or HIS registration questions we'll point you to a healthcare regulatory solicitor.

Do I have to buy the audit to work with you?

No. The full audit is included when you join a plan - that is how we get started. If you only want the written document, it is £199 one-off, yours to keep, with no monthly commitment.

What if I already have a website?

We can take over and improve what you have, or rebuild it - whichever serves your clinic better. The plan price is the same.

Am I locked into a contract?

Plans run for an initial 12 months - long enough to do the work properly - then roll monthly. A transparent website buyout is published from day one, so your site is never held hostage.

How is this different from hiring an agency?

An agency does a project and leaves. We stay. Website, SEO, automation and monitoring under one roof, every month - so you have a digital partner, not another invoice to chase.

Start here

Send us the URL. We'll take it from there.

We'll review your site personally - flags, SEO, performance and your enquiry setup - then walk you through what we found. If you want us on it after that, we stay.

Delivered within 3 working days. No card required. Genuinely no obligation.